Automotive
September 28, 2023

Case Study: Re-engaged Customers Generate an Average of 3.6 Extra Dealer Visits*

Re-engaged Customers Generate an Average of 3.6 Extra Dealer Visits with Automated Text Marketing*

Re-engage Inactive Customers with Chatterspot

Looking to re-engage your inactive customers? If so, Chatterspot is one platform that is well-suited for this business challenge. As our past campaign results show, Chatterspot text automations effectively brings back customers to your dealership. It's not just about one-time visits - our service ensures that your customers return multiple times, increasing your revenue and fostering long-term customer relationships.

Customer Visits Post-Engagement

You might wonder, "What can I expect from my customers after using Chatterspot?" Well, our past campaigns have shown that customers who re-engaged with a dealership due to our "inactive customer campaign" visited between 1 to 9 times within the following 12 months. How is an inactive customer defined? It is any customer that paid for service at least one time, however, they have not been back to the dealership for service for at least six months.

On average, customers who were re-engaged through the Chatterspot inactive customer campaign visited the dealership 3.6 times within the following 12 months. That's right, 3.6 times! Though individual customer experiences and dealership visits may vary. On the whole, Chatterspot helps bring your customers back to your dealership multiple times.

* Disclosure: The results of the Chatterspot inactive customer campaign vary by individual. Customers who purchased a service due to this campaign visited the dealership between 1 to 9 times within the following 12 months. On average, re-engaged customers visited the dealership 3.6 times. Individual customer experiences and dealership visits may vary.

How Does the Chatterspot Inactive Customer Campaign Work?

The process is incredibly simple and efficient. Chatterspot's advanced AI enabled systems work in harmony with your DMS, providing a streamlined customer re-engagement solution. But what exactly does this process entail? Let's break it down:

  1. Integration with your DMS: Our solution merges seamlessly with your Dealership Management System (DMS). This means there's no complicated setup process, and the system is up and running in no time.
  2. Customer Analysis: Using sophisticated AI analysis tools, we identify inactive customers by determining the date of their last visit.
  3. Personalized Outreach: Once these customers have been identified, we send them a personalized text message. This isn't some generic marketing spam; it's a tailored message designed to bring them back to your dealership for service.

Why is this approach effective, you may ask? Well, consider this: approximately 95% of all text messages are read within 3 minutes of being sent. Now, imagine those text messages are personalized, an invitation or promotional offer that resonates with the customer. That, right there, is a powerful engagement strategy.

Chatterspot: Your Solution for Customer Re-Engagement

In conclusion, Chatterspot is a powerful tool for re-engaging your inactive customers and enticing them to visit your dealership multiple times. Let us help you build a thriving, returning customer base. Get in touch with us today to start your customer re-engagement journey with Chatterspot.

Request a demo, it takes less than 20 minutes.

Why Choose Chatterspot?

Reaching your prospects effectively is critical in today's competitive business environment. With Chatterspot, you are not just equipped with an ordinary text marketing tool, but a comprehensive service designed to revolutionize your customer engagement strategies.

Seamless Integration with Dealer Management Systems

The first step to simplify text marketing is through seamless integration. Chatterspot integrates directly into your dealer management system, allowing for a smooth and hassle-free experience. This means you have quick and direct access to customer data, helping you craft personalized and effective marketing messages.

Performance Manager at Your Service

Having a performance manager that is dedicated to your success can make a significant difference. At Chatterspot, we assign a devoted account manager to you. They understand your business, your goals, and are committed to helping you achieve them. Your account manager will guide you through the process, answer your questions, and provide expert advice when you need it.

Automated Campaign Templates Proven to Deliver Results

No more guessing what works and what doesn't in your marketing campaigns. Chatterspot provides you with extensively tested automatic campaign templates. These templates have been designed based on proven marketing strategies and are optimized to engage your prospects effectively.

With Chatterspot, you can take the guesswork out of your text marketing efforts and focus on what you do best - serving your customers.

Utilizing Co-op Funds for Marketing

One of the best things about co-op funds is their flexibility. These funds can be used to introduce and sustain innovative marketing strategies, such as text message marketing, that may otherwise be costly to implement.

At Chatterspot, we understand the importance of cost-effectiveness in marketing. That's why we offer you the opportunity to use your co-op funds to offset the expenses of implementing our services in your dealership.

Exploring the Extent of Co-op Funds

As for how much of your co-op funds can be utilized for our services, we've got you covered. We're always ready to help you explore and understand the extent to which these funds can be used to enhance your marketing strategy.

So, if you're curious or have questions, don't hesitate to reach out. We're here to help!

Unlocking the Power of Text Message Marketing

Aside from offering financial flexibility, another great advantage of using co-op funds with Chatterspot is the ability to unlock the power of text message marketing. It's a simple yet powerful tool that can have a significant impact on your customer engagement.

So why wait? Get in touch with us today and let's start an exciting new chapter in your dealership's marketing journey.

Request a demo, it takes less than 20 minutes.

Continue reading